Author Emerald

  • Organic SEO Tips: 3 Ways To Boost Traffic To Your Website

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    Your website is probably your biggest asset when it comes to marketing your business. In order for a website to be effective, people need to be able to find it. A great way to make that happen is through search engine optimization (SEO). SEO is what will push your content higher in search engine rankings and, as a result, drive more traffic to your website. Organic SEO is the term used to describe the processes used to obtain natural placement on the search engine results pages. read more

  • Instagram for Business: A Beginner’s Guide

    [vc_row][vc_column][vc_column_text]Instagram is by far one of the fastest growing apps available. There are now more than 300 million users sharing more than 70 million photos and videos every single day. Those numbers are huge, so it only makes sense that the top brands are racing to take advantage of the opportunity for reach and growth this platform provides. The awesome thing about Instagram is that you don’t have to be a large corporation making a ton of money to grow a huge following. There are millions of individuals, small and mid-sized businesses, and organizations that have been able to stand out and make a name for themselves. No matter the size of your business, Instagram is the perfect platform to really let your personality, and brand, shine. read more

  • Social Media Marketing Tips: Facebook

    [vc_row][vc_column][vc_column_text]Whether you’ve been in business for a while or are just starting out, the number of options available to market your business can be overwhelming. Setting goals and making a plan are the keys to success in accomplishing your marketing goals and building up your overall business. There are a multitude of strategies that can be used to market your business on Facebook. Some of these are can be fairly inexpensive, or even free, and others can have potentially higher costs. The best part is you can choose exactly how much you want to invest in your business. read more

  • BRANDING 101: THE BASICS OF BRANDING

    [vc_row][vc_column][vc_column_text]Your brand is the unique personality of your organization and a clearly defined promise to your customers. It’s all about establishing an identity that is clear, concise, unique, and easily recognizable. read more

  • How to Write your First Blog Post

    [vc_row][vc_column][vc_column_text]Full disclaimer..I am not a blogger. However, once I finish this post I guess I can call myself one because this is, in fact, my very first blog post! read more